Platform · Trade Influencer & Channel Loyalty

Onboard, reward and retain your trade influencers

MAssist’s Influencer Application is a B2B channel management and loyalty tool that lets brands onboard contractors, masons, electricians and mechanics, verify genuine purchases through QR-coupon scans, and automate points, tier upgrades and reward payouts - over a mobile app and WhatsApp, all synced in real time to your SFA, DMS and BI & Analytics.

chatLoyalty points redemption qr_code_scannerQR-coupon scanning workspace_premiumPoints & tier rewards account_balance_walletAutomated payouts
qr_code_scannerQR code scanned redeem+250 points account_balance_walletPayout sent chat workspace_premium
Platform scale

The platform behind your field force

400+Enterprise Customers
3M+Retail outlets on the network
350+Technology & support experts
200%Growth trajectory enabled
125K+Daily active users
  • Century Plyboards company logo
  • Iffco Tokio
  • Nykaa
  • Colorbar
  • Rupa
  • Volvo Eicher
  • Times of India
  • Samsung
  • kajaria
  • Heilderburg Cement
  • Friends
  • Denver
  • Casio
  • Bikaji
  • Bharat Petrolium
What it is

A B2B channel loyalty platform for trade influencers

The MAssist Influencer Application is a B2B channel management and loyalty tool that digitises the tradespeople who drive brand choice on the ground - contractors, masons, electricians, plumbers, painters and mechanics. Onboard them through a mobile app or WhatsApp, verify genuine purchases with QR-coupon scans, and reward them with points, tiers and payouts.

Every scan, point and payout is captured in the app and connected to your sales and distribution data, so channel-loyalty spend can be measured against real secondary sales on the same real-time dashboards - not guessed at after a scheme ends.

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Loyalty program #IN-0925 · Q3Live
Trade influencers onboarded4,820
QR / coupon codes scanned1.24L
Loyalty points issued38.6L
Tier upgrades this quarter640
Reward payouts processed₹12.4L
Redemptions pending76
How it works

Onboard, verify, reward - one loyalty loop

Every step maps to how a brand actually runs a trade-influencer loyalty program, from first sign-up to reward payout - not a feature bolted on afterward.

01Onboard

Sign up trade influencers on app or WhatsApp

Brands onboard contractors, masons, electricians and mechanics through the mobile app or a WhatsApp flow, capture KYC and UPI details for payouts, and segment them by trade, region and tier - so the right partners get the right scheme.

chatWhatsApp & app onboardingSegmented by trade & region
verified_userKYC & UPI verifiedReady for reward payouts
02Verify

Scan QR-coupon codes to log genuine purchases

Influencers scan the QR or coupon code on the product pack to record a real purchase. Built-in duplicate and fraud checks make sure only genuine, verified scans earn points - so rewards always map to product actually sold.

Codes scanned94%
Purchases verified88%
Points credited100%
03Reward

Automate points, tiers, rewards and payouts

Points, tier upgrades and reward or warranty payouts are applied automatically on verified activity, straight to UPI or wallet. Because it connects to sales data, loyalty spend can be viewed against secondary-sales lift in BI & Analytics - the same day, not at month end.

account_balance_walletPayouts on verified scansStraight to UPI & wallet
insightsLive in dashboardsLoyalty spend vs secondary sales
Why teams choose it

What sets the MAssist trade-influencer app apart

Purpose-built to run channel-partner loyalty for your own trade influencers, connected to field sales and distribution - not a social-media campaign tool or a public creator marketplace.

Onboarding

Onboard on app or WhatsApp

Sign up trade influencers on the interface they already use, capture KYC and UPI, and segment them by trade, region and tier.

Verification

Only genuine purchases earn

QR and coupon-code scans with duplicate and fraud checks, so points always map to real product sold - not padded claims.

Loyalty engine

No-code points, tiers & schemes

Configure earning rules, slab bonuses and tier benefits without development, and roll updates out instantly to every partner.

Payouts

Automated reward & warranty payouts

Turn points into rewards and push reward or warranty payouts to UPI and wallets on verified activity, with a full, auditable statement history for every trade influencer.

Connected

One system, not a standalone loyalty app

Scans, points and payouts run on the same real-time platform as SFA and DMS, so channel-loyalty activity feeds the same dashboards as sales, stock and schemes — no exports, no disconnected silo.

Inside the app

Everything the MAssist Influencer App does

Each capability syncs in real time with SFA, DMS and BI & Analytics across the platform.

person_add

Influencer onboarding & KYC

Core
  • App & WhatsApp sign-up
  • Trade, tier & category tagging
  • Region & language mapping
  • KYC, bank & UPI for payouts
chat

WhatsApp & app engagement

Core
  • Product catalogue & offers
  • Push nudges & reminders
  • Offline-first access
qr_code_scanner

QR / coupon-code scanning

Unique in Industry
  • Pack QR & coupon scan
  • Genuine-purchase verification
  • Duplicate & fraud checks
  • Batch & SKU mapping
workspace_premium

Loyalty points, tiers & schemes

Unique in Industry
  • No-code earning rules
  • Slab & bonus schemes
  • Tier benefits & upgrades
  • Points ledger per influencer
account_balance_wallet

Rewards, warranty & payouts

Core
  • Reward catalogue redemption
  • UPI & wallet payouts
  • Warranty registration
  • Payout status & statements
campaign

Notifications & support

Core
  • Scheme & deadline alerts
  • Program announcements
  • In-app & WhatsApp messaging
  • Helpdesk & query support

FAQs

What is the MAssist Influencer Application? add

The MAssist Influencer Application is a B2B channel management and loyalty tool that lets brands onboard, manage and reward trade influencers - such as contractors, masons, electricians, plumbers, painters and mechanics - through a mobile app and WhatsApp. It is not a public portal for social-media content creators to find brand deals; it digitises, verifies and rewards the tradespeople who influence which brand gets bought at the point of work.

Who are trade influencers? add

Trade influencers are on-ground professionals - contractors, masons, electricians, plumbers, painters, carpenters, mechanics and stylists - who recommend or decide which product brand a customer buys during their work, especially in building materials, paints, electricals, tiles and sanitaryware, lubricants and auto parts.

How does the MAssist contractor reward app work? add

Brands onboard trade influencers through the app or WhatsApp, verify genuine product purchases via QR or coupon-code scans, and automatically award loyalty points. Influencers move up tiers, redeem points for rewards, and receive reward or warranty payouts - all tracked in real time and synced to the brand's SFA, DMS and BI & Analytics.

Does the influencer application work on WhatsApp? add

Yes. MAssist supports WhatsApp-based onboarding, code scanning, notifications and reward updates alongside the mobile app, so trade influencers can take part through the messaging interface they already use. The app is offline-first and syncs automatically once connectivity returns.

How is it different from a social media influencer platform? add

MAssist is a B2B channel management and loyalty platform for a brand's own trade partners, not a marketplace where individual social-media creators find sponsorships. The focus is verifying real product purchases, running loyalty and reward programs, and connecting that channel activity to secondary sales - not managing public content campaigns.

Does it integrate with SFA, DMS and BI & Analytics? add

Yes. The Influencer Application is part of MAssist's connected ecosystem and syncs in real time with Sales Force Automation, the Distributor Management System and BI & Analytics, so trade-influencer scans, points and payouts sit alongside the same sales, stock and scheme data used across the channel.

Which industries use MAssist's trade influencer software? add

It is used by brands in building materials and cement, paints and coatings, electricals and wiring, tiles and sanitaryware, lubricants and auto parts, and other categories where contractors, mechanics and tradespeople influence brand choice at the point of purchase across India.

Get started

Launch your trade-influencer loyalty program this week

Talk to MAssist about onboarding contractors and mechanics, verifying purchases with QR-coupon scans, and automating rewards and payouts on the same platform as your sales force automation and distributor management.